&SONS / Pioneer

June 25

Made Well Everywhere: A Commitment to Conscious Craft

From the first stitch to the final product, &SONS is dedicated to preserving traditional craftsmanship while pushing the boundaries of earth-conscious design. At the heart of this mission is our choice of materials, none more significant than British wool.
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Made Well Everywhere: A Commitment to Conscious CraftMade Well Everywhere: A Commitment to Conscious Craft
Building Responsibly. For Generations.

Building Responsibly. For Generations.

Today, we're proud to share that &SONS is now a Certified B Corporationâ„¢.

Joining a global community of businesses using business as a force for good.

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PIONEERS STORIES: Aaron + Shaun Guardado

PIONEERS STORIES: Aaron + Shaun Guardado

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McQueen x &SONS: Honouring a True Original

McQueen x &SONS: Honouring a True Original

Some opportunities come along that feel bigger than just design or clothing - they feel like a chance to pay respect to someone who helped shape your path. That’s exactly what the McQueen x &SONS collaboration has meant to us.

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Celebrating British Heritage: Classic Style for the Modern Man

Celebrating British Heritage: Classic Style for the Modern Man

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A Love Story Years In The Making

A Love Story Years In The Making

Not all love stories begin with candlelight and grand gestures. Some start with a well-worn jacket, a perfectly faded shirt, and the unmistakable feeling of finding something that just fits.

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Ed Stanford and the Rogue Collection: A Journey Into Vintage and Artistry

Ed Stanford and the Rogue Collection: A Journey Into Vintage and Artistry

We had the privilege of sitting down with British artist Ed Stanford, the artist behind the hand-painted details of the Night FLY-R jacket. This jacket, which launched the much-anticipated Rogue Collection, marked a pivotal moment for both Ed and &SONS.

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Engineered to Move: Setting the Tone for 2025

Engineered to Move: Setting the Tone for 2025

At &SONS, we believe in movement—not just physically, but mentally too. It’s about staying active, setting realistic goals, and embracing the everyday as a chance to get ahead of the January blues. 

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A Look Back at 2024: Bigger, Better, and Bolder

A Look Back at 2024: Bigger, Better, and Bolder

 

As the year comes to a close, we take a moment to reflect on what has been an extraordinary year for &SONS. Here’s a look at everything we’ve achieved this year...

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Men’s Mental Health Matters: Mitch’s Story at the Heroes and Horses Ranch

Men’s Mental Health Matters: Mitch’s Story at the Heroes and Horses Ranch

We hope this sparks conversations about the vital need to care for one another, to check in on our mates, and to prioritise mental well-being in our communities.

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Unveiling ROGUE and the Iconic Night Fly-R Jacket

Unveiling ROGUE and the Iconic Night Fly-R Jacket

After years of envisioning, perfecting and building the anticipation... it’s finally here.

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Summit Souls: A Winter Manual for Life

Summit Souls: A Winter Manual for Life

Inspired by these legends, we bring you Summit Souls, a collection designed to honour their legacy while embracing the present. From rugged knitwear to outerwear built for the extremes, these garments are a bridge between past and present, carrying the same timeless values of durability and purpose.

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British Wool x &SONS: Crafted To Last

British Wool x &SONS: Crafted To Last

From the first stitch to the final product, &SONS is dedicated to preserving traditional craftsmanship while pushing the boundaries of earth-conscious design. At the heart of this mission is our choice of materials, none more significant than British wool.

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Made in the UK: A Legacy of Craftsmanship and Sustainability

Made in the UK: A Legacy of Craftsmanship and Sustainability

We’re driven by a deep respect for tradition, craftsmanship, and sustainability. Our collection of knitwear is a testament to this ethos, made from 100% wool and crafted by skilled artisans who understand the importance of heritage and tradition. 

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The New Frontier: Your Essential Denim for Every Adventure

The New Frontier: Your Essential Denim for Every Adventure

There’s something about a great pair of jeans that makes them the backbone of any wardrobe. Whether you’re throwing on a tee for a laid-back weekend or layering up for colder days, denim is the one constant that works across seasons, styles, and occasions. 

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The Outlanders Collection: Built to Endure, Made for the Pioneers

The Outlanders Collection: Built to Endure, Made for the Pioneers

This collection brings together some of our classic pieces, time-tested and dependable, alongside new additions for the coming season, all under the Outlander ethos: clothing that tells a story, built to be passed down through generations.

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