Jul 25

A Year of Enduring Style: The &SONS Capsule Wardrobe Wearer Trial

In a world saturated with fast fashion, the concept of investing in fewer, higher-quality garments that stand the test of time is more important than ever. &SONS, with its dedication to timeless design and robust construction, embodies this ethos perfectly.

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Jun 25

Roll The Bones: Buena Vista

He and I are driving southwest down the highway from Denver, headed for a weekend in a charming mountain town with natural hot springs, a drive-in movie theatre, and a 1,000-inmate correctional complex nestled in the heart of the Rockies: Buena Vista.

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Jul 25

What Modern Men Really Want From Their Clothes: Confidence, Connection and Craftsmanship

We asked thousands of you to share your thoughts, feelings, and experiences with &SONS. From product feedback to deeper reflections on identity and confidence, the answers spoke volumes.

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Jul 25

Kicking Off The &SONS Year of Enduring Style: A Personal Journey

You know the feeling when you pull on a piece of clothing that just feels right – well-made, comfortable, and truly timeless? That's what &SONS stands for, and now, I'm putting their commitment to the ultimate real-world test.

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Jul 25

The Holiday Wardrobe Edit: Timeless Summer Staples

Summer’s in full swing, and it’s the perfect time to refresh your wardrobe with some of our standout pieces. Whether you’re packing for a sun-soaked escape, heading to the coast, or staying closer to home, this is your chance to pick up those pieces you’ve had your eye on.

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Jun 25

Roll The Bones: “Long Live The King of Cool”

Steve McQueen was more than an actor—he was a cultural icon who embodied rugged swagger, cool defiance, and a passion for speed. Known for films like Bullitt and The Great Escape, McQueen blurred the lines between Hollywood glamour and gearhead grit, which made him an enduring symbol of masculinity.

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&SONS pioneers

Jun 25

McQueen x &SONS: Honouring a True Original

Some opportunities come along that feel bigger than just design or clothing - they feel like a chance to pay respect to someone who helped shape your path. That’s exactly what the McQueen x &SONS collaboration has meant to us.

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Jun 25

The British Icon Born From Necessity

Some machines aren’t just vehicles, and The Land Rover is one of them. It wasn’t designed in a boardroom, nor dreamt up as a sleek status symbol. It was sketched in the sand on a beach in Anglesey, North Wales in 1947, by a man looking for a tool to help rebuild a post-war nation.

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Jun 25

Roll The Bones: “All My Fathers”

This is the tenth Father’s Day without my dad. Steve Nelson was as devilishly handsome as he was dangerously charming, and he loved me as much as I love him, which is a lot. Every day I desperately want to talk to him, laugh with him, and ask his advice about how to navigate this increasingly confusing life, but I can’t, so instead I turn to my father figures.

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Jun 25

The Pressure We Carry - And How to Let Some of It Go

There’s a weight many men carry. A constant tension between who we are, who we think we should be, and who we fear we might become if we stop trying so hard.

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Jun 25

The Rise of Modern-Day Beachcombers
There’s something about nautical style that never drifts too far from shore. Worn originally by sailors, fishermen, dockworkers and adventurers, it wasn’t created in fashion houses - it was built on the decks of fishing boats and navy ships for life at sea. Yet over the years, those practical, salt-weathered staples made their way inland, carrying with them a sense of freedom and effortless style.

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Jun 25

The Silence of Men: How We Lost the Art of Opening Up
There was a time when men talked. Not in therapy rooms. Not in podcasts.
But in fields, on footpaths, in workshops, over ale. We spoke - not always about feelings, but about life...

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May 25

What to Pack for a Weekend in the Wild

The smell of smoke on your clothes. The hiss of coffee on a fire. That quiet satisfaction of knowing you packed just enough - and packed it right.

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May 25

The Sunday Shirt: A Modern Take on a Timeless Staple

There’s something ritualistic about getting dressed on a Sunday. Whether you're heading out for brunch, browsing the local market, or just enjoying a quiet moment with a coffee and a good book, Sunday is a mood.

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May 25

A Life Well Worn: Introducing &SONS Pre-Loved

Welcome to &SONS Pre-Loved, our new home for second-hand and unworn &SONS gear.

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May 25

The Stories We Tell: An Interview with Award-Winning Author & Illustrator Benji Davies

As part of our ongoing Pioneers Series, we had the pleasure of sitting down with award-winning author, illustrator, and storyteller Benji Davies. Best known for his much-loved picture books The Storm Whale and Grandad's Island, Benji’s work is celebrated for its warmth, depth, and ability to explore life’s big themes through simple, heartfelt narratives.

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May 25

Introducing The Indigo: A Celebration of Craft, Character, and Timeless Style

The best garments aren’t just worn - they’re lived in. This philosophy lies at the heart of our latest release: The Indigo Collection.

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May 25

Roll The Bones: “Eyes Up”

In my youth I had enjoyed many nights of illegal high-speed racing on the streets of Chicago. I was simply a big-headed, square-jawed boy at the sweet and stupid age of 22 years old who somehow managed to fill his pockets with the keys to all the coolest, fastest, and most dangerous toys in the world.

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Apr 25

Meet Charlie Hamilton James: The Story Behind the Lens of a National Geographic Photographer

Charlie’s career has taken him to some of the most remote and fragile ecosystems on Earth. With over two decades of work for National Geographic under his belt, he’s captured everything from the intricate beauty of kingfishers in the British countryside to the heart-wrenching destruction of rainforests in the Amazon.

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Apr 25

Made Well Everywhere: A Commitment to Conscious Craft

Great garments can be made anywhere - if they’re built with care and a clear conscience. 

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Apr 25

Founder’s Favourites: Phil’s Top Spring Picks

From easy layering pieces to transitional staples, these are the items Phil is reaching for right now, and why they’ve earned a place in his wardrobe.

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Apr 25

How To Care For Your HARUKI Denim

Patience, not polish. Let time do the work. Here’s everything you need to know.

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Apr 25

Celebrating the &SONS Community and the Power of Brotherhood

We’ve always known that style is more than just clothing; it’s about confidence, connection, and feeling your best, inside and out.

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Mar 25

Mastering Spring Style: Mindful Layering & Timeless Staples

Spring dressing isn’t about a single approach; it’s about flexibility, preparing for crisp mornings, sun-drenched afternoons, and cool, lingering evenings. Think of it as curating a wardrobe that works with nature, not against it.

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Mar 25

Lessons from the Road: JK Winders on Travel, Adventure & Storytelling

Some people move through life following a set path, while others carve their own; embracing uncertainty, chasing experiences and embodying the pioneering spirit that defines our brand. JK Winders is one of those people.

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Mar 25

Cali Wild: The Spirit of the West Coast

Inspired by the golden age of West Coast style, this collection blends rugged workwear, vintage surf influences, and effortless 1970s Americana.

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Mar 25

Roll the Bones: California Sober

I was sitting on the concrete floor of an old California desert farmhouse, watching through a window as Joshua trees danced in the high winds under the light of a full cream moon, when a sudden and nauseating pain shot through my left ankle.

With trembling hands, I slowly rolled up my pant leg and saw that my ankle was swollen and discolored. The elastic ribbing on my socks was stained with blood and pus that had trickled down from two festering puncture wounds, where it appeared a rattlesnake had sunk its fangs into my skin.

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Mar 25

Women Who Redefined Workwear: The Stories Woven Into Our Collection

This International Women’s Day, we’re celebrating the women who inspired our most iconic pieces, their stories stitched into every seam, their legacy woven into every thread.

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Lifestyle/History

Mar 25

Roll The Bones

A rambling preamble for a new short-story series, “Roll the Bones,” from American writer and &Sons pioneer, Chris Nelson

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Feb 25

Caring For Your ROGUE Sierra Shirt

A shirt like this isn’t just something you wear. It’s something you live in, through every adventure. And like any great artefact, it deserves the kind of care that ensures it lasts for generations to come.

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&SONS Style Guide

Feb 25

Celebrating British Heritage: Classic Style for the Modern Man

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&SONS

Feb 25

A Love Story Years In The Making

Not all love stories begin with candlelight and grand gestures. Some start with a well-worn jacket, a perfectly faded shirt, and the unmistakable feeling of finding something that just fits.

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Lifestyle/History

Feb 25

Dress to Impress this Valentine's Day

Dressing up doesn’t mean sacrificing comfort or overthinking it. It’s about upgrading your everyday style, making you feel like the best version of yourself. We’ve got four simple, effortless outfits for whatever your plans may be.

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&SONS pioneers

Jan 25

Ed Stanford and the Rogue Collection: A Journey Into Vintage and Artistry

We had the privilege of sitting down with British artist Ed Stanford, the artist behind the hand-painted details of the Night FLY-R jacket. This jacket, which launched the much-anticipated Rogue Collection, marked a pivotal moment for both Ed and &SONS.

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Garment aftercare

Jan 25

Caring for Your NIGHT FLY-R Jacket: A Guide to Keeping It Legendary

Here’s how to keep your leather jacket looking its best...

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Jan 25

Ski School: How to Layer for the Season

Winter is here, and whether you’re carving down fresh powder, trekking through snowy trails, or unwinding by the fire, layering is the key to staying comfortable and stylish. Our collection is inspired by the nostalgia of old-school ski days, blending practical fabrics with retro charm. Here's how to layer like a pro this ski season, with outfits designed for every mountain moment.

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&SONS Lifestyle/History

Jan 25

Engineered to Move: Setting the Tone for 2025

At &SONS, we believe in movement—not just physically, but mentally too. It’s about staying active, setting realistic goals, and embracing the everyday as a chance to get ahead of the January blues. 

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&SONS

Dec 24

A Look Back at 2024: Bigger, Better, and Bolder

 

As the year comes to a close, we take a moment to reflect on what has been an extraordinary year for &SONS. Here’s a look at everything we’ve achieved this year...

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Style Guide

Dec 24

A Style Guide: New Year's Eve with &SONS

Whether you're attending a festive celebration in the city or enjoying a comfortable evening with close friends, we’ve curated four standout looks that cater to any type of New Year’s Eve celebration.

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&SONS Charity

Dec 24

Men’s Mental Health Matters: Mitch’s Story at the Heroes and Horses RanchWe hope this sparks conversations about the vital need to care for one another, to check in on our mates, and to prioritise mental well-being in our communities.

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&SONS Lifestyle/History Pre-Order Style Guide

Nov 24

Unveiling ROGUE and the Iconic Night Fly-R JacketAfter years of envisioning, perfecting and building the anticipation... it’s finally here.

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Lifestyle/History Style Guide

Nov 24

The Art of Layering: A Guide to Winter Style for MenThe chill of Winter makes warmth a priority, but there’s more to layering than simply piling on clothes. Layering is an art, it’s about creating balance, using materials and styles that work together to keep you comfortable and elevate your look.

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&SONS Style Guide

Oct 24

Summit Souls: A Winter Manual for LifeInspired by these legends, we bring you Summit Souls, a collection designed to honour their legacy while embracing the present. From rugged knitwear to outerwear built for the extremes, these garments are a bridge between past and present, carrying the same timeless values of durability and purpose.

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&SONS Lifestyle/History Style Guide

Sep 24

British Wool x &SONS: Crafted To LastFrom the first stitch to the final product, &SONS is dedicated to preserving traditional craftsmanship while pushing the boundaries of earth-conscious design. At the heart of this mission is our choice of materials, none more significant than British wool.

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&SONS Lifestyle/History Style Guide

Oct 24

Made in the UK: A Legacy of Craftsmanship and SustainabilityWe’re driven by a deep respect for tradition, craftsmanship, and sustainability. Our collection of knitwear is a testament to this ethos, made from 100% wool and crafted by skilled artisans who understand the importance of heritage and tradition. 

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&SONS Style Guide

Sep 24

The New Frontier: Your Essential Denim for Every AdventureThere’s something about a great pair of jeans that makes them the backbone of any wardrobe. Whether you’re throwing on a tee for a laid-back weekend or layering up for colder days, denim is the one constant that works across seasons, styles, and occasions. 

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&SONS Style Guide

Sep 24

The Outlanders Collection: Built to Endure, Made for the PioneersThis collection brings together some of our classic pieces, time-tested and dependable, alongside new additions for the coming season, all under the Outlander ethos: clothing that tells a story, built to be passed down through generations.

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&SONS pioneers

Sep 24

The Evolution of Brotherhood: Exploring the History of Men's Mental Health and CommunityIn today’s fast-paced world, the concept of the male community and the support systems that once flourished seem to have diminished. The journey from the communal living of past generations to the often solitary existence of the present day has had profound effects on men’s mental health and the sense of brotherhood. 

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Sep 24

Suicide Prevention Day: Supporting Men's Mental Health Together

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Lifestyle/History Style Guide

Sep 24

Transitioning Your Style: New Arrivals for AutumnAs summer begins to wind down, it's time to start thinking about transitioning your wardrobe for the cooler months ahead. From lightweight layers to versatile essentials, our new collection has everything you need to stay stylish and comfortable for every occasion.

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